Mind Rockets

Overview

• Comprehensive product suite serving different regions, users, and use-cases;
• Multi-award winning technology powering a sustainable business model;
• Highly motivated team with a proven ability to execute and attract talent;
• 8 Sign Languages developed.

Key Accounts

Problem Statement

• Over 460 million people in the world are deaf or hard of hearing, 12.6 million of them are in the Arab world.
• Over 80% of the Deaf Community cannot read or write beyond a very basic level, making sign language solutions a necessity for communication and inclusion.
• Sign language is not universal. There are over 200 different sign languages, which makes it extremely difficult to create a ubiquitous solution.
• Sharing the same written/spoken language doesn’t mean sharing the same language. For example, American Sign Language (ASL) is almost completely different from British Sign Language (BSL).

Value Proposition

• For governmental entities and organizations that want to be accessible for the Deaf, Mind Rockets provides smart avatars that can be integrated on their websites to interpret the text to sign language. This is very important because more than 80% of the Deaf don’t read beyond a very basic level, this makes websites and services inaccessible.
• With language processing Artificial Intelligence (A.I.), we help organizations, governments and companies become accessible for the Deaf community in Sign Language using smart interpreting avatars.
• Avatars deliver instant translation from text & speech to sign language to help the engagement and independence of the Deaf Community.

Market Opportunity

• The total addressable market for all sign languages is 1.8 billion USD untapped market, based on potential clients similar to current customers.
• The total addressable market for sign languages currently supported by Mind Rockets is 600 million USD.

Business Model

• Annual subscription for the plugin to be added on website, Facebook and Twitter account. SaaS model for the API’s.
• Customer Acquisition: Direct marketing, participation in relevant tech exhibitions where our customers are visiting.
• Lead generation and raising awareness through digital marketing.

Traction

Product Suite

Mobile Interpreters

Mind Rockets first launched the technology in 2010 for American (Pidgin) Sign Language in the form of a mobile app that allows the user to speak or type and have the avatar translate to sign language. Users can share the interpretation as a video file on social media and messaging platforms, as well as use the app to learn Sign Language using the growing in-app dictionary.

Web Interpreter

Making websites accessible in Sign Language to avoid exclusion of the Deaf community.

Facebook and Twitter Interpreter

Make your pages accessible to deaf community by translating your posts automatically to sign language using 3D avatars.

Customized Solutions

• Service Robot with Sign Language
• Custom “Contact Us” form accessible in sign language using deaf-friendly plugin that allows deaf to record the message in sign language, then we interpret it to text and deliver it to you.

Competitive Landscape Mapping

• Sign Languages are very different from one another, there is one competitor in Brazilian Sign Language. However, in the Arab world, US and Europe there is no direct competition.
• Indirect competition is VRS providers, Video Relay Service providers who serve Deaf individuals where two way communication is required to perform a service. While avatar interpreting technology makes websites and social media accessible in Sign Language.

Use of Proceeds

Entry to New Markets, mainly (Oman, KSA, Kuwait, Qatar, USA and UK) and organizational growth.

Team

Recognition and Awards